IT isn’t always the most exciting topic and for some of our field teams I’m sure it can be pretty frustrating at times, especially when your tablet’s not working, you’ve turned it off and on again for the 3rd time and have calls that need to be synced within the next half an hour! Well … Continue reading Online Field Portal Launch
I have been asked this question on multiple occasions, and to be honest, I didn’t choose Merchandising as a career. I first found merchandising as a temp job out of college, I starting working in the Central Office and going out into the Field to help when required. Once you know what it is, and … Continue reading Why choose Merchandising as a career?
Make up brands spend a huge amount of time and money to bring their products to market. Ensuring the fixture is well maintained and stocked is a massive challenge and can be very hard to get right. Cosmetic fixtures can have very high sku (stock keeping unit) counts with over 200 lines on a planogram … Continue reading How to ensure your beauty products are merchandised to planogram
An interview with Adriana Carvalho. What is your full name? “Adriana Gomes Vieira de Campos de Carvalho ….. a mouthful I know! Try having to spell out each one to someone.” What’s your favourite thing about eXPD8? “I look forward to work pretty much every day, working with you all and of course our jazzy … Continue reading eXPD8 Interviews Adriana Carvalho, HR Administration Manager
I joined the eXPD8 family back in 2014, nearly 3 years ago now. Over the last couple of years I have gained a lot of knowledge and turned into an index-match pro so I thought what can I do with my new found knowledge? SHARE IT! I started off as an Account Administrator not knowing … Continue reading 6 things I’ve learned from working in a field marketing agency
Perhaps a handful of times in our professional lives, we get the chance to take part in a project that shifts the goal posts of possibility and becomes industry legend. When Warner approached us to support them with the launch of 3 priority Entertainment titles across 3 consecutive working days, we recognised this as exactly … Continue reading 3 benefits of combining your POS and promotional launch activity instore
You may hear us eXPD8’ers often talking about the importance of POS or product location, but why? What difference does this make? The product is on display so who cares where this is in store? Well, I can share with you my insights and let you in on a secret; location means absolutely everything in … Continue reading POS Location, Location, Location!
With just over a month to go until the third largest event in retail, how does retail benefit from this ever growing tradition. According to Mintel, Britons spent £310 million on Halloween in 2016, up 5% for £296 million in 2015 with 40% of Brits spending money on Halloween. 42% of those spent less than … Continue reading Are your Retail Promotions ready for Halloween?
eXPD8 prides itself on treating all colleagues fairly and equally and welcomes the government action on gender pay inequalities in the workplace – indeed we published a summary of our gender pay levels in 2016 in advance of statutory requirements and our recent statutory Gender Pay Gap Report can be found here. The published government … Continue reading eXPD8’s gender pay gap report 2017
Let’s set the scene. You are excited and ready for your new product’s launch. You have a promotion going live in hundreds of stores around the country in a large chain of stores. You’ve been planning this activity for months. From today, your stock should be in a prime position ready for customers to buy … Continue reading Can you predict the unpredictable factors of retail and succeed?