Launch Day Merchandising & POS For Jurassic World Film

Launch Day Merchandising & POS For Jurassic World Film

Results

Average compliance achieved
Number of Products merchandised
Number of Stores visited
Amount of POS sited

Our response

  • Carried out talk up visits to all stores receiving Event to prepare colleagues for launch and resolve any issues.
  • Engaged the eXPD8 field and office teams to create excitement and get everyone involved in the launch.
  • Reviewed stock allocations to ensure great stock representation, enough to fill all space and highlight and fix potential risks.
  • Visited stores on agreed date and display the POS in agreed locations with manager.
  • Completed replenishment visits in the following weeks, ensuring increased availability and to maximise sales opportunity