Picture Books Shipper Set Up Case Study

Books Shipper CS

Results

Average compliance achieved
Number of Products merchandised
Number of Stores visited
Amount of POS sited
% set-ups/visits completed

Our response

  • We created a bespoke brief at central office to provide our merchandisers with all the required information to carry out the work.
  • Ahead of the calls compliance questions were loaded to merchandisers tablets – these being tailored to the retail chain in question and allowing for key data capture.
  • To assist with locating shipper and stock in store, POD’s for both the shippers and stock were made available to our merchandisers on their tablets.
  • Launch day visits were to set up, site and fill the shipper with stock in all 291 stores visited.
  • eXPD8 ensured that all shippers were set up to planograms provided.
  • On the day of launch, interim reports were sent to the client to keep them updated on how the activity was going.
  • Final report was sent on the morning after launch day this included all the data and images of the shipper set up.
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