Spirits Drink Mothers Day Promotion in Large Retailer
Average compliance achieved
Number of Stores visited
% set-ups/visits completed
Number of hours
eXPD8 were asked to support by locating the product within backstock/new deliveries, replenishing onto the main fixture in store and after POS placement take a range of exit photos with the product on sale.
Over a 3 days period, eXPD8 delivered a total of 23 merchandising visits.
Merchandisers to walk in and place the bottles in the gift boxes walked in ensuring the product was planogrammed correctly and correct SELs were on display (updating where needed)
Special questions were tailored to direct merchandisers efficiently in each store to what the call priorities were and enabled the capture of accurate compliance data for each element of the store visit
Interim reports and final reports highlighted key risks, challenges and successes of the campaign as it unfolded
eXPD8 provided images of all spaces before and after eXPD8 interventions.
A Renowned Spirits Drink
To support Mother’s Day promotion for a renowned spirits drink across selected stores in one of the big retailers in the UK!
Ensuring the product is placed in a gift box and displayed in all agreed locations to maximise sales along with photos of the products on sale.
eXPD8 delivered a high standard of merchandising, not only did they help walk in the gift boxes they helped get any additional backstock on display within the time given.
Daily reports were sent across along with photos which meant we could deal with issues separately with stores.
The devices that their team use impress us, we can have data from any particular store within 10 minutes after the merchandiser has sync through to their system which really does help resolve issues with a quick turnaround.
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