BIC: Back to School 2022

BIC: Back to School Case Study


Number of Products merchandised
Number of Stores visited
Amount of POS sited
% set-ups/visits completed

Additional results

10 chains (including Ireland), 33 waves, with an average Shipper compliance of 77% in the top three grocers

Our response

Shared responsibility for overseeing the campaign across the Tactical team so accurate and timely reporting could be sent to the client throughout each wave, including Day 1 and Day 3 updates and access to all images via PXL8.