Summer has arrived. Seasonal retail opportunities are just around the corner. Normality is returning! Brands are planning now to maximise the peak selling opportunities, not just for Summer, but for Back to School, Halloween, Bonfire Night and crucially for the Christmas period. So, what are the trends and how important is it for brands to … Continue reading Plan now to maximise the peak selling periods for your brand
Father’s Day 2019 saw families focusing on spending time together, celebrating Dad by having a special meal at home causing food and drink sales to be higher than any other factor (such as gifting, or cards). Consumers even rated Tesco as top grocer for Father’s Day. In 2020, we saw an entirely different type of … Continue reading Father’s Day 2021: Making Up For Lost Time
We are proud to announce a reduction in our Gender Pay Gap for the fifth consecutive year! We are reporting our Gender Pay Gap statistics for 2021, despite the suspension of the requirements to do so, as we strongly believe in the need to address the Gender Pay Gap. The numbers shown below are as … Continue reading eXPD8’s Gender Pay Gap April 2021 Report
Here at eXPD8 we are extremely fortunate to have worked on multiple books launches in a variety of retailers across the UK and Ireland. We are proud to be the only merchandising agency which is preferred supplier in Sainsbury’s, ASDA and Tesco, as well as working in Morrisons. This means we can land large scale … Continue reading Books Merchandising: Open a Chapter to Service Excellence
Nick Hornby once wrote in his autobiography Fever Pitch, “The natural state of the football fan is bitter disappointment, no matter what the score”. This is a somewhat depreciative reflection of England’s national sport but nothing else could be truer than when the Euro 2020 Championship was postponed due to the COVID-19 pandemic. Sure, there … Continue reading Will Retail Score Big During EURO 2020… in 2021?
As you may know, eXPD8 is a field marketing agency which provides support services to retailers, suppliers and manufactures across the UK and Ireland. We aspire to deliver service excellence first time… every time. Our main goal is to provide a tailored service to our clients so that they can achieve their business objectives; however, … Continue reading 5 Things You Didn’t Know About eXPD8 Before
Back to School 2021 is set to be different from any other. I’ve worked in Field Marketing for 13 years and spent nearly 6 of these at eXPD8, but nothing has quite been like the last year, for reasons which everyone understands by now. I have worked alongside many exciting brands with a variety of … Continue reading Back to School 2021 – Market Analysis
Congratulations! After months of planning, preparation, hard work and sleepless nights you have taken either your new brand or new product right the way from sourcing to marketing and your product has made it into one of the UK’s top retailers! It’s time to sit back and open the champagne as you see the sales … Continue reading How can eXPD8 support your NTP or NPD product in retail?
Despite a turbulent year for retail (and we really mourn the losses in the High St), Garden Centres, like the Grocers, found very positive growth driven by the stay at home diktat. A couple of years back, UK consumers spent circa £7.5 billion on products for their gardens. A staggering £2.4 billion hiring someone else … Continue reading Garden Centres 2021 – ‘Leafing’ Us Wanting More?
At eXPD8 we have worked with multiple different types of brands and products over the years. Within our business we have specialists throughout different industries and have a wide breadth of knowledge in what we do. This includes in consumer electronics. Here, we can support your business. How We Can Support: Visual merchandising is key … Continue reading Consumer Electronics Merchandising