In this blog all about brand storytelling: Powerful method for learning Powerful tool for strategy Powerful means for communicating Power of pictures After such a welcoming first week at eXPD8, what better way to introduce myself than with a little bit about me. My name is Danielle Canepari, and I have recently joined eXPD8 as … Continue reading Brand Storytelling: The Importance Of A Consistent Brand

Final Fantasy VII was released on the 31st of January 1997, more than 23 years ago. It has, in all its various forms, been purchased more than 12,000,000 times. Visually and technically impressive in its time, you can now play the sprawling, 40 hour long JRPG on your phone. It is perhaps an understatement to … Continue reading Final Fantasy VII to Final Fantasy VII: An Analysis

Sustainable Retail. It’s serious business. Going green is no longer just a “trend”. It’s a conscious decision that businesses are making to protect the future of the planet and the environment. Not only does transitioning into a sustainable office help the world around you, it can also contribute to a more motivated, healthy and happy … Continue reading Sustainable Retail: Finding Solutions to Everyone’s Problem

I’ll admit it – I’m a big fan of Japan. I grew up on the games, I’m learning the language, and I’ve travelled the country from North to South. Having recently joined eXPD8 and delving into the wonderful world of visual marketing and retail, I found I suddenly had a whole new appreciation for Japan … Continue reading What I Learnt about Retail Merchandising from Japan

Seasonal events mean big business in retail. In 2019, Easter sales were worth in excess of a chunky £2bn to the UK Retail Market. What is surprising, specifically around Easter, is the ability for retailers to maximise on sales across an array of categories, whether this be confectionary (the obvious winner!), fresh produce, GM and … Continue reading Easter Retail: What does it mean to the UK Market?

UK Retail Trends and the health of the retail industry has been a topic of conversation for several years now. This has been specifically around the UK high street and the closure of several stores and retail estates. As hot topic, it is easy to look at the retail landscape and wonder if everything is … Continue reading UK Retail Trends 2020: What Are Stores Monitoring?

Within eXPD8, teamwork is crucial, though of course the majority of jobs out there will involve working in a ‘team’ of some sort. In the broadest sense, it’s our Central Office team working alongside the Field Team to deliver fantastic results for our clients. That’s teamwork. It’s absolutely paramount to the business. It’s at the … Continue reading Teamwork makes the dream work: Why is it so important?

Seasonal events mean big business in retail. In 2019, Valentine’s Day sales were worth just over £1bn to the UK Retail Market. This figure was up 0.7% from the previous year. Valentine’s Day 2020 is looking to achieve a similar figure. Even as disposable income becomes squeezed, romantic shoppers can’t help but splash the cash … Continue reading Valentine’s Day: What does it mean to the UK Retail Market?

Hi, I’m Josh! I’ve recently joined eXPD8’s Finance team. Finance is something I have always been interested in. For a long time, I have seen myself working within finance or accounting! So, I’m really looking forward to working as a finance apprentice at eXPD8 while starting my college course in AAT accounting for one day … Continue reading My role as a Finance Apprentice at eXPD8

I was an experienced merchandiser before I joined eXPD8’s Central Office Team. I appreciate the challenges. The field team face a lot of them. It’s a part of their role and they do it with panache. eXPD8’s Field Team and Central Office teams need to work closely, in parallel, to maximise effective collaboration. But there’s … Continue reading Experienced Merchandiser? Your Top 3 Frustrations Explained